Date held: 2026/01/29
Date and Time: Thursday, 29 January 2026, 09:00–12:30 (Networking Lunch until 14:00)
Location: DoubleTree by Hilton, Kuala Lumpur, Malaysia (Onsite)
Format: Seminar
Language: English
Registration Link: https://forms.office.com/r/1rZwiRk8Tw
Participation Fee: Free of charge (limited slots)
The ASEAN–Japan Centre (AJC), in collaboration with the Ministry of Investment, Trade and Industry (MITI) Malaysia and JETRO Kuala Lumpur, will host an FTA Promotion Seminar titled “From Agreement to Action: Practical FTA Utilization for Malaysia–Japan Trade.” The seminar targets Malaysian and Japanese export-oriented SMEs seeking to strengthen their practical use of Free Trade Agreements (FTAs) in bilateral trade.
Introduction
Malaysia and Japan are linked by several key Free Trade Agreements, including the Malaysia–Japan Economic Partnership Agreement (MJEPA), the ASEAN–Japan Comprehensive Economic Partnership (AJCEP), and the Regional Comprehensive Economic Partnership (RCEP), which together provide preferential market access and tariff reduction opportunities for businesses.
This seminar aims to equip Malaysian and Japanese SMEs with practical tools and know-how to effectively utilize these FTAs in their export and import operations. Through keynote presentations, a hands-on workshop, and company case insights, participants will gain a clearer understanding of tariff reduction schemes, Rules of Origin (RoO), and Certificate of Origin (CoO) procedures, helping businesses translate FTA provisions into concrete trade opportunities.
Participants
Malaysian and Japanese export-oriented SMEs, particularly those involved in Malaysia–Japan trade, as well as relevant trade-support institutions.
Programme Overview (as of January 7, 2026)
| 08:30-09:00 | Registration |
| 09:00-09:15 | Opening Session 1. Remarks from Malaysia (TBC) 2. Remarks from Japan (TBC) |
| 09:15-09:55 | Keynote Presentations 1. “Current Utilization of FTAs including RCEP, focusing on Malaysia and Japan trade” (JETRO Malaysia Office) 2. “From Paper to Profit: How our company uses FTAs to expand Malaysia-Japan Trade” (TBA) |
| 09:55-10:10 | Coffee Break |
| 10:10-11:50 | Workshop 1. Application process for getting a Certification of Origin under MJEPA, AJCEP and RCEP, how to check the customs rate of Malaysia and Japan’s schedule of tariff commitment 2. Rules of Origin Verification System and Issuance of Form MJEPA, AJCEP and RCEP |
| 11:50-12:25 | A tip for Japan Market Entry and Q&A Moderator: Mr. ISHIDA Yasushi, Assistant Director and Head of Research, Policy and Advocacy, ASEAN-Japan Centre |
| 12:25-12:30 | Closing Message (AJC) |
| 12:30-14:00 | Lunch (networking) |
Should you have any questions or concerns, please contact info_rpa@asean.or.jp.
